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Content Project Coordinator

Company: Salamander Hotels and Resorts Headquarters
Location: Middleburg
Posted on: June 24, 2022

Job Description:

The Content Project Coordinator is responsible for supporting the corporate marketing team. Collaboratively with the Corporate Marketing Specialist this position will manage company print, signage and promotional projects, project requests from both a corporate and property level and support additional marketing tasks including website, email, social and reputation management.

Assist in website maintenance and execute email marketing efforts utilizing the company's CMS and CRM platforms. Interact with agency account managers, CRM partners, designated print and signage companies to ensure that communication material is produced to company branding standards, meets deadlines and exceeds goals.

Responsibilities:

SOCIAL & REPUTATION MANAGEMENT


-Monitor and flag guest reviews for on-property teams.
-Assist with obtaining and organizing user generated content via Tack platform and Dropbox.
-Assist in proofing of companywide social content and the development of assets as needed.

PROJECT MANAGEMENT

-Craft, edit and process creative briefs for various sales and marketing projects, ensuring alignment with brand standards.
-Maintain up-to-date marketing SOPs, resource guides and training documentation with corporate marketing team.
-Prepare monthly sales and marketing reports for each property to be delivered to various stakeholders including ownership groups.
-Assist with maintaining all property websites, in conjunction with property marketing managers, updating events, packages, and seasonal imagery.
-Assist with updating the press room website with current content and imagery.
-Maintain corporate presentation materials.

PRINT & FILE MANAGEMENT


-Manage approved print vendors and uphold print process for companywide orders including corporate and property-level items, promotional items, trade show signage, etc.
-Identify and manage vendors for promotional and retail items.
-Oversee photo management and file storage in Dropbox for the company and properties, ensuring libraries are current and labeled.

EMAIL MARKETING SUPPORT


-Build and execute both brand level and property specific email marketing campaigns for different audience segments as well as assist with re-engagement efforts - for all properties.
-Proofread emails for clarity, grammar, and spelling; continuously test email templates across various devices and email clients.

Position Requirements:

Experience


-Experience in hospitality marketing preferred, not required.
-Fluency in English.
-Minimum Bachelor's degree.
-Strong problem solving, analytical, and listening skills.
-Must be able to function and act independently.
-Self-motivated with excellent organizational skills and exceptional attention to detail.
-Ability to work well with people, in a team environment, and to communicate effectively both written & oral.
-Ability to work collaboratively across multiple teams.
-Ability to function in a fast-paced environment, under short time constraints, and within established deadlines.
-Strong writing skills and the ability to write headlines, subject lines, customer facing marketing copy.
-Ability to work remotely and have a quiet work environment.
-Excellent consulting and communication skills with the ability to persuade others without conflict.
-Positive attitude, detail and customer oriented with good multitasking and organizational ability.
-Ability to work a flexible schedule including extended hours, weekends, and holidays.

Core Competencies


-Fostering Teamwork: As a team member, the ability and desire to work cooperatively with others on a team; as a team leader, the ability to demonstrate interest, skill, and success in getting groups to learn to work together.
-Establishing Focus: The ability to develop and communicate goals in support of the business' mission.
-Providing Motivational Support: The ability to enhance others' commitment to their work.
-Managing Change: The ability to demonstrate support for innovation and for organizational changes needed to improve the organization's effectiveness; initiating, sponsoring, and implementing organizational change; helping others to successfully manage organizational change.
-Managing Performance: The ability to take responsibility for one's own or one's employees' performance, by setting clear goals and expectations, tracking progress against the goals, ensuring feedback, and addressing performance problems and issues promptly.
-Attention to Communication: The ability to ensure that information is passed on to others who should be kept informed.
-Oral Communication: The ability to express oneself clearly in conversations and interactions with others.
-Written Communication: The ability to express oneself clearly in business writing.
-Persuasive Communication: The ability to plan and deliver oral and written communications that make an impact and persuade their intended audiences.
-Interpersonal Awareness: The ability to notice, interpret, and anticipate others' concerns and feelings, and to communicate this awareness empathetically to others.
-Influencing Others: The ability to gain others' support for ideas, proposals, projects, and solutions.
-Customer Orientation: The ability to demonstrate concern for satisfying one's external and/or internal customers.
-Strategic Thinking: The ability to analyze the organization's competitive position by considering market and industry trends, existing and potential customers (internal and external), and strengths and weaknesses as compared to competitors.
-Results Orientation: The ability to focus on the desired result of one's own or one's unit's work, setting challenging goals, focusing effort on the goals, and meeting or exceeding them.
-Building Collaborative Relationships: The ability to develop, maintain, and strengthen partnerships with others inside or outside

the organization who can provide information, assistance, and support.

-Diagnostic Information Gathering: The ability to identify the information needed to clarify a situation, seek that information from appropriate sources, and use skillful questioning to draw out the information, when others are reluctant to disclose it.
-Forward Thinking: The ability to anticipate the implications and consequences of situations and take appropriate action to be prepared for possible contingencies.
-Thoroughness: Ensuring that one's own and others' work and information are complete and accurate; carefully preparing for meetings and presentations; following up with others to ensure that agreements and commitments have been fulfilled.
-Personal Credibility: Demonstrated concern that one be perceived as responsible, reliable, and trustworthy.
-Flexibility: Openness to different and new ways of doing things; willingness to modify one's preferred way of doing things.

Keywords: Salamander Hotels and Resorts Headquarters, Germantown , Content Project Coordinator, Other , Middleburg, Maryland

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